Latest Tendencies In Mobile Email Marketing
At this stage there is no point in arguing about the importance of email marketing when sending commercial messages. This is the most efficient technique that exists right now, and its capacity to make a user buy a product or a service is much ahead than of any other...
Email marketing essential tool
Today we present one of the most important tools to be used in your email marketing tactics: test lists. It is a very simple technique that is aimed to raise the deliverability levels. When we do a massive send out of a commercial email we have to take into account...
Take advantage of Christmas to make your email campaigns even more successful
No one questions the importance of a good email marketing campaign for any type of business to be successful. And one of the cornerstones of the success is lead generation – acquisition of potential customers that are open to converting into real clients and if...
How to build an effective lead generation system for your agency
Creating a lead generation system is one of the biggest concerns that marketing and advertising agencies have. This system helps you to attract a major volume of users that are interested in buying your product or a service, in other words, it allows you a wider...
Recover your sales thanks to email marketing
Fed up with watching your customers giving up their shopping cart? Don’t know how to recover those sales? Abandoned carts are not a loss if you know how to treat them. Thanks to them, we can find out who your clients are and what products they are interested in....
Tips on how to create effective calls to action in an email marketing campaign
It is essential to apply a series of strategies when using the email channel as your marketing technique in order to enhance the reader’s participation and therefore, to increase your sales. We will dedicate this article to the “call to action” techniques...
7 Rules that will improve your email campaigns open rate
As we, the craftsmen of the guild, state – email marketing is a tool that guarantees more “real” impacts than any other marketing technique available right now. However, sometimes things do not come out well. Many companies launch into emailing marketing having...
Leads and sales increase by optimising the conversion rate
The main target of a marketing web campaign is to increase the amount of leads and thus grow the conversion rates in order for the business to be profitable. Nevertheless, it is not easy and this is why it is essential to have in mind some important aspects....
How to create a landing page and get qualified leads
If you own a business or want to increase the sales of your products or have more customers, the most effective way is to create a landing page that can attract the visitors you did not have before or, in other words, to achieve a major lead generation. But, what is...
7 sins when managing an e-Commerce
Nowadays, the digital market has grown by leaps and bounds and the statistics show it. However, not everybody is prepared for creating their own business on the Internet. There are some e-commerce that have lost their bet, either because of putting the cart before the...
How to drive more traffic to your web page with the help of lead generation techniques
Business owners have always focused solely on obtaining the highest rates of conversion, something very important as this is what being successful for a company means, since the conversions tend to be translated into money. A user decides to buy a service if they find...
3 basic concepts for a telemarketing campaign
If you are going to invest in a Telemarketing campaign you need to have these 3 basic ideas in mind to make sure it is effective and successful. 1. Know your market: Before activating any campaign you must study your client. There is no point in having a huge list of...
5 advantages of Telemarketing
In a company, the commercial work that Telemarketing performs is important in different ways, such as taking care of the company’s image, the direct relationship with the client, the database update, etc. For B2B companies (Business to Business) Telemarketing is...
Reasons why the Newsletter is important in Online Marketing
Have you ever thought that a newsletter can be useless? Currently, the majority of online marketing companies are focusing their strategies on Newsletter Marketing. What is Newsletter Marketing and why is it important for ecommerce? Newsletter Marketing is the...
6 Errors to Avoid in your Lead Generation Strategy
Whether in the online or offline environment, Lead Generation campaigns capture the attention and registration of potential consumers through a combination of marketing strategies that combine both digital and analog scenarios. An increase in the generation of sales...
Lead Generation Strategies that can raise your sales
Now that you have an extensive data base with a significate number of leads, what the next step to convert those contacts into sales would be? Is there any type of strategy that is designed for you achieve this purpose? Well, yes. What you need is called Lead...
Telemarketing secrets
Selling a product or service is not an easy task, and much less on the phone. We all know that it is easier face to face. However, it is possible to sell and that is why Telemarketing in one of the services that generates more sales per year. Here 5 tips to sell...
Profitability through Telemarketing
Telemarketing, as its name suggests, is a type of telephone, personalized communication with potential customers, which allows to promote the advantages of products and services offered and helps to increase sales. To ensure that this direct marketing tool is...
Why you should integrate SMS Marketing in your Strategy
It is striking that, in recent years, a technique as practical and effective as SMS Marketing has lost so much importance in most Digital Marketing strategies. Email Marketing is one of the most used and most successful techniques because virtually everyone has an...
