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What Referral Marketing is and how it can help my business

One of the strategies that is often not valued enough in the world of online marketing is referral marketing. Although it is one of those simple techniques that require very little investment, it does not mean that it could not be highly effective. The good thing about this strategy is that it is...

Tricks for identifying and managing false leads

False leads are an absolute reality. They can damage an advertising campaign and limit the monetary impact if not taken care of. In this post we will show you how to detect false leads and manage your leads successfully, which will help you to position your project. There are a lot of strategies...

How to successfully use chatbots in an eCommerce

In this article we will talk about what chatbots are and all their advantages. It is widely known that one of the best ways for selling is online. Internet is full of online shops that offer their products or services in a constant search for increasing the number of their followers and loyal...

List Management for Telemarketing

Telemarketing is a marketing strategy that could be quite effective since it offers various advantages both for companies and for their clients. It is a profitable and fast alternative that allows to give personalised attention to the target audience. However, implementing this strategy requires...

Lead Acquisition Through Social Media

Nowadays, the marketing techniques have evolved. There is no sense in performing advertising campaigns based on old strategies that people do not use anymore. The marketing techniques should get adjusted to the new trends, to the media most used by users to stay connected and to all the tools that...

6 Components of Success for your Performance marketing campaign

A Performance Marketing campaign is a type of a Digital Marketing campaign where the advertiser pays only based on the achieved results like in CPL and CPC models. In order to make a campaign much more effective, get higher performance and better results we will give you a few key components if...

Latest Tendencies In Mobile Email Marketing

At this stage there is no point in arguing about the importance of email marketing when sending commercial messages. This is the most efficient technique that exists right now, and its capacity to make a user buy a product or a service is much ahead than of any other channel or media that we could...

How to build an effective lead generation system for your agency

Creating a lead generation system is one of the biggest concerns that marketing and advertising agencies have. This system helps you to attract a major volume of users that are interested in buying your product or a service, in other words, it allows you a wider access to potential buyers of the...

Recover your sales thanks to email marketing

Fed up with watching your customers giving up their shopping cart? Don't know how to recover those sales? Abandoned carts are not a loss if you know how to treat them. Thanks to them, we can find out who your clients are and what products they are interested in. Here you have a number of tips that...

7 Rules that will improve your email campaigns open rate

As we, the craftsmen of the guild, state - email marketing is a tool that guarantees more “real” impacts than any other marketing technique available right now. However, sometimes things do not come out well. Many companies launch into emailing marketing having the eyes totally shut and without...

7 sins when managing an e-Commerce

Nowadays, the digital market has grown by leaps and bounds and the statistics show it. However, not everybody is prepared for creating their own business on the Internet. There are some e-commerce that have lost their bet, either because of putting the cart before the horse, or for not following...

3 basic concepts for a telemarketing campaign

If you are going to invest in a Telemarketing campaign you need to have these 3 basic ideas in mind to make sure it is effective and successful. 1. Know your market: Before activating any campaign you must study your client. There is no point in having a huge list of users if we do not know how to...

5 advantages of Telemarketing

In a company, the commercial work that Telemarketing performs is important in different ways, such as taking care of the company's image, the direct relationship with the client, the database update, etc. For B2B companies (Business to Business) Telemarketing is one of the most demanded...

Why you should integrate SMS Marketing in your Strategy

It is striking that, in recent years, a technique as practical and effective as SMS Marketing has lost so much importance in most Digital Marketing strategies. Email Marketing is one of the most used and most successful techniques because virtually everyone has an email. On the other hand, in the...

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